News and Events

Vendors Technical Training – AIP Plant

Atlas Industrial Lubricants conducted seminar in which around 20 People related to different sectors and industries participated and attend the training regarding handling and use of the Lube.

OCTOBER 10, 2022

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Opportunity for Harvester business sector

What makes Atlas lubricants different from its competitors is that they always set examples for others by seeking opportunity in untapped market.

SEPTEMBER 13, 2022

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Industrial Retail shop – Karachi

With the culture of Atlas exclusive display and high class branding, premium Atlas products, fast pace consumption

SEPTEMBER 12, 2022

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Oil change shops – Lahore

With the aim of promoting Atlas brand and achieve high consumption in market, Atlas is highly focused on the developments of Oil Change Shops nationwide.

AUGUST 15, 2022

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Daraz Azadi Free shipping and Promotional Campaign

Use of online stores has observed substantial growth over the last year or so in Pakistan in which Daraz is leading this trend among Pakistani customers.

AUGUST 14, 2022

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Celebrating 75th year of Independence

independence day is the celebration day for the nation. This event brings enthusiasm and emotions of the people towards different activities.

AUGUST 14, 2022

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Annual Distributor Conference

Atlas culture always promote to with stand with their customer and help boost their motivation.

AUGUST 12, 2022

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Retailer Gift Distribution

Atlas Lubricant with its goal to ensure maximum consumption offers scheme for its retailers on the basis of achieving target awarded with the gifts.

JUNE 20, 2022

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Product Brand Name “HIVO”

For the brand promotion Atlas lubricant has started its journey to give brand names to promote brand equity in the market.

JUNE 16, 2022

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“Daraz Azadi and 11.11 Promotional Campaign”:

Use of online stores has observed substantial growth over the last year or so in Pakistan in which Daraz is leading this trend among Pakistani customers.

NOVEMBER 11, 2021

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Road Side Activity: Atlas Lubricant Being a Trend Setter

Atlas lubricants has its own repute of floating new ideas in the marketing as far as the brand promotion is concerned.

OCTOBER 01, 2021

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Corporate Oil Change Camps:

To create awareness among masses, Oil change camps were organized at Lahore, Faisalabad and Karachi regions.

SEPTEMBER 25, 2021

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Team Training Through Atlas Suppliers:

Training is a part of employee development and helps companies gain and retain top talent, increase job satisfaction and morale, improve productivity.

SEPTEMBER 20, 2021

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In-house Team Training:

What makes Atlas lubricants different from its competitors is its concept of “Technical Training”.

SEPTEMBER 15, 2021

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Inauguration by CEO Atlas Autos

With the aim of promoting Atlas brand and achieve high consumption in market, Atlas is highly focused on the developments of Oil Change Shops nationwide.

SEPTEMBER 05, 2021

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Atlas Lube Shop – CSD Bedian

Atlas Lubricant as brand in market has observed substantial growth over the last year in Pakistan.

AUGUST 12, 2021

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Retailer Gift Distribution

Atlas Lubricant with its goal to ensure maximum consumption offers scheme for its retailers on the basis of achieving target awarded with the gifts.

SEPTEMBER 10, 2021

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Distributor launching ceremony in Tandoalahyar

Distributor launching ceremony in Tandoalahyar

JULY 8, 2021

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Distributor launching ceremony in Mirpurkhas

Distributor launching ceremony in Mirpurkhas

JULY 8, 2021

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Distributor Inauguration Ceremony

Inauguration Ceremony of Exclusive Oil Change Shop “Jamot Oil Traders ” located at Ibrahim Hydery.

FEBRUARY 18, 2021

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Distributor Launching Ceremony

“Distributor Launching Ceremony” held at Tando Adam.

OCTOBER 15, 2020

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Amalgamation of wholly-owned subsidiaries

In its pursuit of synergy to maximize operational and management efficiencies, Atlas Autos (the Company) has recently restructured its investments…

OCTOBER 24, 2019

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Obituary

20 October 2019 will be remembered as the fateful day when Mr. Yusuf H. Shirazi, the Founder and Chairman of Atlas Group, left for his heavenly abode. He was born on 01 January 1929…

OCTOBER 20, 2019

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Joint Venture Agreement (Atlas Group and GCI China) in Pakistan

We proudly announce that Atlas Group and GCI, China have agreed to establish a Joint Venture Company in Pakistan for the production of parts for electric components of two-wheeler vehicles.

JULY 10, 2019

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Technical Collaboration Agreement with Yamada Manufacturing Co. Ltd.

Atlas Autos proudly announces that it has entered into a technical collaboration agreement with M/s Yamada Manufacturing Co. Ltd. on July 1, 2019 for manufacturing of oil pumps for Honda Motorcycles.

JULY 1, 2019

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Joint Venture Agreement (Atlas Group and DID Group Japan) in Pakistan

We proudly announce that Atlas Group and DID Group Japan have agreed

JUNE 18, 2019

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Technical Collaboration Agreement with Toyo Denso Co. Ltd.

Atlas Autos proudly announces that it has entered into a technical collaboration agreement with M/s Toyo Denso Co. Ltd. on April 26, 2019 for manufacturing of ignition coils for Honda Motorcycles.

APRIL 26, 2019

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Launching of “Rahul Oil Traders” in Mirpur Mathelo

New Distributor Launching at Mirpur Mathelo “Rahul Oil Traders”.

NOVEMBER 9, 2018

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Inauguration of D.I.D. Assembly Plant in Pakistan

KARACHI, Pakistan ― On Monday, October 29, 2018, Atlas Autos (Private) Limited, an Atlas Group Company,

OCTOBER 29, 2018

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Launch of “Abbas Oil Traders”

Launch of “Abbas Oil Traders” in Sakhi Sarwar. Regional Manager Lubricants Briefly Discussed about the Atlas Oil’s Future Strategies

SEPTEMBER 14, 2018

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Atlas Oil Launching at D.I Khan

Grand Atlas Oil launching event at D.I khan. General Manager Atlas Lubricants and National Manager joined in the Mega event.

JANUARY 21, 2018

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Atlas Oil Launching at Chakwal

Atlas Oil launching at Chakwal. “Murtaza Oil Trader” a distributor of Atlas Lubricants

NOVEMBER 30, 2017

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