SEPTEMBER 15, 2021
What makes Atlas lubricants different from its competitors is its concept of “Technical Training”. Multiple training activities are being conducted every month the purpose is to train team regarding the basics and essentials of Lubricants products. It is considered as an essential part of Atlas culture to train its Network in the same way as it educates its employees associated with different domains which enhance not only technical but soft skills as well.
SEPTEMBER 05, 2021
With the aim of promoting Atlas brand and achieve high consumption in market, Atlas is highly focused on the developments of Oil Change Shops nationwide. Customer experienced an exclusive display, professional staff, high class branding, premium Atlas products, fast pace consumption and emerging brand image.
CEO Atlas Autos Inaugurated several oil change shops in this year 21-22 developed in the region of Multan and Karachi, an ease for customers to reach their nearest oil change shop.
Al Buraq Oil change shop, Wapda town, Multan
Multan Oil Change Shop, Multan
Visit of Auto center, Mian chunnu Market.
M Oil trader Hub, Karachi.
AUGUST 12, 2021
Atlas Lubricant as brand in market has observed substantial growth over the last year in Pakistan. In continuation of increasing brand visibility has urged Atlas Lubricants to step up and formed a marketplace to increase brand Image and to facilitate and to provide direct access to our customer for oil change through development of Atlas Lube Shop – Canteen store department CSD at Kent area Bedian that help promote business and create brand awareness. “People are welcome to visit this new canteen store department which will provide them one window solution”.
SEPTEMBER 10, 2021
Atlas Lubricant with its goal to ensure maximum consumption offers scheme for its retailers on the basis of achieving target awarded with the gifts. Gift distribution ceremony has been arranged in Hafizabad by Atlas Autos on a high note which not only strengthened the brand image but also brings encouragement and boost motivation among network customers.
JULY 8, 2021
Distributor launching ceremony in Tandoalahyar
JULY 8, 2021
Distributor launching ceremony in Mirpurkhas
FEBRUARY 18, 2021
Inauguration Ceremony of Exclusive Oil Change Shop “Jamot Oil Traders ” located at Ibrahim Hydery.
OCTOBER 15, 2020
“Distributor Launching Ceremony” held at Tando Adam.”
OCTOBER 24, 2019
In its pursuit of synergy to maximize operational and management efficiencies, Atlas Autos (the Company) has recently restructured its investments, whereby its wholly-owned subsidiaries, Atlas Die Casting (Private) Limited (ADC) and Atlas Aluminum (Private) Limited (ATAL) have been merged, by way of amalgamation, with and into the Company effective from July 1, 2019. The businesses of both ADC and ATAL will continue as part of the Company.
OCTOBER 20, 2019
20 October 2019 will be remembered as the fateful day when Mr. Yusuf H. Shirazi, the Founder and Chairman of Atlas Group, left for his heavenly abode. He was born on 01 January 1929.
Mr. Shirazi was a visionary with brilliant business acumen and will always be remembered as the most successful and leading first generation entrepreneur of Pakistan. After working for a short while in Public and Private sectors, he embarked on his long and distinguished career in private enterprise where he set up numerous highly successful companies in the field of engineering, finance, trading, power generation etc. In particular his collaboration with Honda Japan paved the way for establishment of Auto Industry in Pakistan. He practically changed the course of lives of millions of Pakistanis by providing inspiring vision, defining new careers and creating numerous opportunities.
Mr. Shirazi was highly respected as a visionary, industrial, writer, journalist and philanthropist. In recognition of his services, he was decorated with the Sitara-e-Essar and Sitara-e-Imtiaz by the Government of Pakistan. He was also bestowed National Awards by the Government of Japan.
“Barey Shirazi Sahab”, as he was lovingly addressed, will continue to inspire generations as his vision transcended into his individual style and a legacy of sustainable managerial system. His economics of Glocalization was reflective of his love for his homeland to the extent that it became contagious. Through sheer inspiration, he managed to attract foreign investments by world-renowned foreign companies such as Honda, GS Yuasa, MAN, etc. to Pakistan.
While Atlas-Wala’s will mourn 20 October 2019 as a sad memory, for the history it will be a joyous celebration of a successful life dedicated to the country and humanity.